Conclusions

Because I enjoy popsicles, I may also enjoy snowcones. (logical and true)
Because I enjoyed Felicity, I may also enjoy Gossip Girl. (logical and true)
Because I enjoy chocolate cake, I may also enjoy chocolate ice cream.  (logical but not true)

There are certain conclusions you can draw about people based on their known likes and dislikes.  Netflix does this.  Based on my movie preferences, they (Netflix) told me the following:

Because I enjoyed Pretty Woman, I may also enjoy The Little Mermaid.

Huh?  Because I enjoyed a movie about an unconventional prosititute, I will also enjoy an animated movie about a mermaid who defies her father because she is in love with a human prince. 

Completely illogical.
But true. 
It's like Netflix can see directly into my soul.